The 7 Days of Valentine’s Week – Meaning, Dates & Gift Ideas


You’re probably familiar with the 12 days of Christmas, but have you heard of the 7 days of Valentine’s Week?

The whole week from February 7th to February 14th has a designated celebration that you can use to treat your Valentine to something special.

It’s not all about spending money. The seven days before Valentine’s Day focuses on showing each other affection and kindness.

So, as well as celebrating your love for each other on Valentine’s Day, here are some ideas as to how you can make the whole week something to remember.

What Are The 7 Days Of Valentine’s?

Each day leading up to Valentine’s Day is given its own unique theme. For example, the first day of the week is known as Rose Day, so people often give their loved one a bunch of beautiful red flowers.

Every day of the week is something that you would usually associate with Valentine’s Day. The purpose of these seven days is a celebration of love through both physical affection and romantic gestures.

The origin of Valentine’s Day is somewhat of a mystery, and different people have their own theories. What’s certain is that it’s named after Saint Valentine – but Valentine’s Day, as the romantic day we know it today, is thought to have originated due to the writings of literary geniuses such as Chaucer and Shakespeare, who popularised the day as a time for gestures of love.

Are The 7 Days Of Valentine Still A Thing In 2023?

Absolutely! Over the last few years, many of us have spent much more time apart from our loved ones than we would like. It’s been a really tough and often lonely time for people missing their families and spouses.

This year is the perfect chance to pull out all the stops and make up for all those Valentine’s Days you missed during the pandemic.

You also don’t have to follow things too strictly; remember that it’s all supposed to be fun. You know what your loved one enjoys and appreciates – the purpose is to show a little extra love in the best way possible for you.

Rose Day – February 7th

Day number one starts with Rose Day. As the name suggests, it’s a day to give your loved one roses – with red being the obvious choice. If you’re honouring a friend or family member this Valentine’s Day, you could always choose to give yellow roses instead, as they symbolise friendship.

So, what do you do if your partner doesn’t like roses? If they love another flower instead, why not swap it for those? Other related ideas include giving a rose bush or buying them a single red rose.

The purpose is to treat them to something they love and will cherish. If you can’t be there in person to give them flowers, you could always have a bunch delivered or even surprise them with some letterbox flowers that they can arrange themselves.

Propose Day – February 8th

Up next, on day number two of the seven days of Valentine’s Week, is Propose Day.

But wait – you don’t have to rush out and buy a ring.

While Propose Day can be about getting down on one knee and asking your loved one to marry you, it doesn’t have to be. The purpose is to let the special people in your life know how precious they are to you.

You could use it as a day to express your sentiments to your wife or girlfriend, or you could even use it as an opportunity to finally confess your feelings to that crush you’ve had for months. Giving a beautiful Valentine’s Day card is a lovely way to express your love for that special someone in your life.

If you are ready to propose, make sure you have an engagement ring at the ready!

Chocolate Day – February 9th

The next one up is Chocolate Day on February 9th.

On this day, many people choose to treat their loved one to a box of chocolates or something sweet. It’s a reminder of how much sweeter they make your life simply by being in it!

There are plenty of different ways you can celebrate Chocolate Day. There’s nothing wrong with a classic box of chocolates. If they’d prefer you could buy them a selection of their favourite chocolates or sweets as it’s something you know they’ll love.

For something a bit different, why not treat them to a hot chocolate date? You could go out for a wintry walk while enjoying a delicious warm drink (hopefully with some cream and marshmallows on top, too).

Teddy Day – February 10th

The fourth day in the Valentine’s Day week countdown is Teddy Day.

Who doesn’t love a teddy bear to cuddle up to in bed? Buying a teddy is a cute gift that will always be a hit due to its fluffy loveliness. While it does make a perfect gift for the special woman in your life, teddy bears are also a great gift for men.

You could even get a personalised teddy. Do they have a favourite animal that they love? Something with their name on it or a special message that lets them know it’s from you and how much you love them. That way, every time they give it a squeeze, they’ll think of you.

Teddy Day is a similarly adorable and appropriate option if you’re unsure what to get for the ideal Valentine’s Day gift.

Promise Day – February 11th

On February 11th, couples celebrate Promise Day.

The purpose of this special day is to make promises to each other that you’ll always stick together through tough times. What promises you make to each other is up to you, but it could be promising to always be honest with each other and tell one another how much you love them.

Since love comes with responsibility, commitment, and promises, Promise Day is an opportunity to remind your significant other that you are committed to them. A promise between you could also be to set down goals for the year ahead. For example, on Promise Day, some couples may mark the day as one where they decide they will get engaged at some point during the year or move in together.

Buying a journal to each write down your promises is an excellent way to demonstrate your seriousness about keeping your promise. You could also buy your loved one a promise ring as a placeholder for the engagement ring you’ve both planned for the future.

Hug Day – February 12th

Get your arms at the ready, as the sixth day of Valentine’s Week is Hug Day.

Sometimes, there are no words that can say what a hug can. It’s comforting when you’re feeling sad, and it’s a celebration on those happy days. It just makes everything better. Over the last few years, we have all had to sacrifice hugging our loved ones, so now’s the perfect time to make up for it with those extra cuddles.

The evidence suggests that hugs may even be essential to our survival, so it’s best to get in as many as you can on Hug Day.

If you can’t be with your loved one to give them a big hug in person, you could send them a hug in a box. While it can’t compare to you being there to give the hug yourself, it lets them know that you’re thinking of them and that you wish you could hold them tight.

Kiss Day – February 13th

Last but by no means least on our seven days of Valentine’s Week list is Kiss Day.

On February 13th, it’s time to pucker up la bouche and seal your love with a kiss.

Today is the day to show your affection for your special someone – what better way to do that than with a kiss? If you can’t be there in person again on Kiss Day, let them know that you’re looking forward to kissing them the next time you see them.

And for number eight

– the big finale – is Valentine’s Day itself.

However you choose to celebrate this special day will have many different variables depending on your relationship and what you decide to do. Popular choices include going out for dinner, flowers and chocolates, or even something sparkly if that’s what you have in mind.

The critical thing to remember is that it doesn’t have to be about big, luxurious gifts. It’s about making sure you take the time to let your partner, friend, or family member know just how much they mean to you – all year round.

How Can You Make The 7 Days Of Valentine’s Week Extra Special This Year?

If this is something you’ve never done before, you’ll want to make your first seven days of Valentine’s Week extra special. And even if you have done it before, you can use this year as the chance to think of something different and unique.

Why not create a Valentine’s Week list for something you want to do every day? It can help you to prepare and piece together a plan of action for each day.

Some things to think about when you’re planning are:

  • What are their favourite things? While Valentine’s week has dedicated days for different things, you’re not tied down to doing anything in particular. For example, if they’d prefer wine over roses, why not buy them a bottle of rosé? For Teddy Day, you could buy them a fluffy blanket instead of a teddy bear. The choice is yours.
  • Plan a budget. It doesn’t need to cost a fortune. A single red rose can be just as meaningful as buying a whole bunch at a fraction of the price. If you’re buying jewellery, you can splash out on something expensive – especially if you’re planning a Valentine’s proposal. Here too, there are more affordable options available.
  • Are you going to be there in person? If you know in advance that you’re not going to be able to see your partner every day over the seven days of Valentine’s Day, it allows you to think about how you can celebrate the day from a distance. If you plan things far enough in advance, you can order gifts to be delivered on the days in question, so you don’t have to miss out on anything.

Don’t forget insurance if you’re buying jewellery for Valentine’s week. Here at TH March, our team of experts are on hand to provide you with specialist insurance so you and your loved ones can relax and cherish your special jewellery for many years to come.

TH March offers its customers access to elite levels of support. A dedicated claims handler will deal with your claims, easing the process for you. Get in touch with TH March today to discuss your jewellery insurance needs.