Wigs to Raise Funds for Little Princess Trust


Kind-hearted staff at insurance brokers TH March have thrown any pretence at image consciousness to the winds in order to raise funds for a charity that provides real hair wigs for children and young people who have lost their own hair due to cancer treatments or illness.

Lisa Elliott, who is a member of the Personal Insurance Team based at the company’s National Service Centre in Yelverton said: “We decided to wear these fun wigs in order to highlight the importance of children and young people being able to have real-hair wigs that look totally natural. Confidence and wellbeing take a terrible knock when people of any age are seriously ill and find themselves having to face side effects such as hair loss. Providing real hair wigs, for free because they are very expensive is a fantastic idea”.

Lisa was inspired to raise funds for ‘The Little Princess Trust’ by her 11-year-old niece Chloe Begg who is set to donate 30cms of her own lovely dark blonde hair to the charity simply because she wants to help other children. Lisa added:

“My colleagues here at TH March have been totally fantastic in the support they have given. Many have provided raffle prizes including a family pass from the National Marine Aquarium (via our Commercial Team), a £25 Body Shop beauty voucher from my colleague Jayde Bassett who is a Body Shop consultant plus many donations of wine, beer, toys and so much more – I am blown away by their generosity.”

The UK-wide charity provides free real hair wigs to children and young people (male and female), aged up to 24 years, who have lost their own hair due to illness. Working through a trusted network of salons, the wigs are fitted at an approved salon that is as close as possible to the location of the young person.

The whole process, which is carried out in complete confidence, begins by matching as closely as possible to the natural hair colour and, because each wig is made of real (donated) hair, it can be cut, curled, or straightened to match an original look – or even to create a new style.

Providing free real hair wigs is at the heart of what the charity does, but the organisation also seeks to support the development of less aggressive and less toxic cancer treatments. In 2016, thanks to the huge efforts of volunteer fundraisers, the charity began funding academics and organisations involved in researching the causes of paediatric cancer.

TH March’s fundraising day netted a total of £118.00.

To find out more about the work of the charity visit: www.littleprincess.org.uk